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10 Celebrities That Have Gone Solar

10 Celebrities That Have Gone Solar

Tom Hanks Brad Pitt Leonardo DiCaprio Jack Johnson Julia Roberts Johnny Depp Scarlett Johansson Tom Brady and Gisele Bündchen The first image is their house with solar. Pierce Brosnan Rachel...

Brief History of Schwag

Brief History of Schwag

By Nathaniel Baratta If you like free things, which studies suggest most people do, then chances are that you have "schwag" sitting somewhere in your home. Schwag, not to be confused with swag, is free promotional material with company logos, mission statements, and...

Allterra Supports CALPIRG

Allterra Supports CALPIRG

Allterra has joined California Student Public Interest Research Group (CALPIRG) at UC Santa Cruz in their venture to launch the campaign to secure commitments from American colleges and universities to make the transition towards 100 percent renewable energy on...

Join Us May 8th for the Warriors Watch Party

Join Us May 8th for the Warriors Watch Party

The Golden State Warriors roll into the second round of the Western Conference Playoffs where they will face-off against the Utah Jazz. Game 4 will occur on Monday May 8th at 6pm and Allterra Solar is excited to host a watch party on our HD 10'x10' projection screen....

Making the Switch to Silicon Valley Clean Energy

Making the Switch to Silicon Valley Clean Energy

What is Silicon Valley Power? Twelve communities in Santa Clara County have formed a new community-owned agency to provide electricity to consumers. This new public entity is called Silicon Valley Clean Energy (SVCE) and it works in partnership with PG&E who will...

Building Resilience: Allterra Solar & Habitat for Humanity

Building Resilience: Allterra Solar & Habitat for Humanity

Habitat for Humanity builds affordable housing for low-income families, providing the families with a 30-year, 0% interest mortgage. Habitat for Humanity Santa Cruz County is committed to placing solar on every home they build, so they partnered with Allterra to...

Sungevity Enters Chapter 11

Sungevity Enters Chapter 11

Sungevity, a residential solar company based out of Oakland, declared bankruptcy after making $850 million over nine years of business. The Northern Pacific Group, a private equity firm based in Wayzata, Minn. stepped up to buy the remaining assets, including equity...

[Video] Commercial Solar Install – Carmel By The Sea

[Video] Commercial Solar Install – Carmel By The Sea

Allterra Solar completed a 100KW commercial installation in Carmel, CA. Allterra specializes in residential and commercial projects under 250KW which is ideal for most office buildings, small businesses, and grocery stores. Allterra...

Zero Net Energy Cities, Coming to a Town Near You

Zero Net Energy Cities, Coming to a Town Near You

In the city of Lancaster, California, Mayor Rex Parris is issuing a “Zero Net Energy Home Ordinance” for all new homes built in Lancaster after January 1st, 2017. If this ordinance were to pass, it could make Lancaster the first city to become a Zero Net City (ZNC). A...

PG&E Raised Rates…Again

PG&E Raised Rates…Again

San Francisco, CA - PG&E raised its electricity rates for the second time in as many months when the utility's latest increase went into effect March 1st, 2017. While PG&E suggests it is trying to "simplify" its convoluted rate system to make it easier for...

Solar Employment Jumped 25% in 2016

Solar Employment Jumped 25% in 2016

Drive down almost any neighborhood and you'll see solar on one of the roofs. Since the creation of the Solar Investment Tax Credit in 2006, solar has grown at a compound annual rate of over 60% every year. Low-cost equipment, competition, and government incentives...

2016 Economic Impact Report

2016 Economic Impact Report

It is easy to forget the importance of hiring locally owned and operated companies. As many people gravitate to big box retailers like Home Depot or national service companies like Comcast, we tend to forget small businesses in the United States are fundamental to our...